Pluck’s Blogging $50 million
Posted on March 12, 2008
Filed Under Channels and Content |
Demand Media, an aggregator of specialized Web sites, has acquired social-networking software company Pluck, according to the company.
CNET describes Pluck as a supplier of social-networking software to media companies such as USA Today and Fox….
My recollection was they ran blogburst, a blog syndicator to newspapers. They pulled in some top names.
Now Demand plans on syndicaating its own content out to newspaperes. Demand began life asa minimalist content user - setting up sites where the url had been mispelled.
I joined blogburst when it first started. It monetised your blog by syndicating to newspapers - but it did it in the most trivial way. I earned so little I gave it away.
I’m amazed to see their success but then not so…. those blogs produce great content and newspapers snapped them up. The only negative was how little bloggers got paid but that’s showbiz.
Fascinating development in the content sphere nonetheless. “Demand Media’s first product with Pluck tools will be a social media site launched in partnership with Lance Armstrong, called Livestrong.com. Demand Media plans to introduce a beta of the site in May.”
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