IBM Second life Seminar
Posted on November 30, 2006
Filed Under For Argument's Sake |
I’m in IBMs IQ part of Second Life right now discussing with jurnalists and IBMers what Life II has to offer. The standard of discussion is not that enlightening. I found it far better yesterday at IT@Cork listening to people talk about how the casual, average user is where business has to target its interest. They are the ones that infiltrate new applications into the business world.
Everybody here this morning was discussing the tremendous business potential of Life II but nobody could really pin it down except to say it will improve training.
I’ll take a stab at the problem. IBM and many of the companies that hav stormed into Life II don’t yet acknowledge what was being said at IT@Cork - that the habits and preferences of the average user are going to determine the killer app - IM, e-mail, Youtube - and take that into the corporate sphere.
There’s little acknowledgement here either that the media world is fragmenting so it is becoming more difficult for the globals to be real influencers.
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