More Action in the Ad Space

Posted on November 21, 2006
Filed Under Advertising/Marketing, European Web 2.0 |

This via Alarm:clock. Nugg.ad is a German online ads initiative that just got itself cash. Why is action needed on online ads? It’s pesronalised, trackable, ROi calculable ets, isn’t it? No says Nugg:

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“More than 99% of the advertising found on the internet is not clicked on, and nearly as much of it is quickly forgotten. What a waste of screen space, mind space and advertising money!”

Don’t make life to difficult for us though, lads.

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