Pay Per Post Is Trumped by Pay Per Script Insert
Posted on October 30, 2006
Filed Under Advertising/Marketing |
Michael Arrington is exercised over Pay Per Post, the site that pays bloggers to post prominently about adverrtiser products.
How might be react to the slightly old news, now, that script writers on major networked programmes are being asked to rejig scenes so that actors can voice the immortal words: Loved Memoirs of a Geisha, didn’t you?
Here it is from an old post here on mediangler, quoting Wired: TV writers in the USA are complaining about having to work product placement references into shows. On the NBC series Medium writers had to get in three references to Memoirs of a Geisha in one half hour. Product placement was up 84% in the past year so the problem is becoming more widespread.
technorati tags:product placement, pay per post, advertising, blogging
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