Video Podcasting Costs - Some Surprises Here
Posted on October 20, 2006
Filed Under Channels and Content |
On the possibility of financially successful podcasting this is from Robert Scoble on his video blogging and the cost of doing video business on the web (and take in this post that extends the argument):
“….the videos I’m putting up are around 200MB a piece. The bandwidth distributors I know are charging $.14 or more PER GIGABYTE to distribute those videos. So, that comes to $28, or more for 1,000 downloads (if my math is right).”
And a CPM of around $5.00 makes for losses every 1,000 downloads. And that’s bearable, possibly, with a kind sposnor and if you don’ take into account the cost of production and , heaven help, an overhead. You don’t want to succeed.
Why not upload to YouTube and use their bandwidth? Embarassing or sensible.
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