Getting Noticed is Not Always in Google’s Hands
Posted on August 28, 2006
Filed Under Companies, New Tools |
How much can Google dominate the way we get noticed online was, for the last couple of years anyway, no kind of an issue. I’ve begun to notice some changes though and it should pose a question for how anybody, business or charity, celebrity or plain Joe, goes about developing and improving a presence online.
I should preface that by saying this is wholly down to personal experience but I don’t think my experience would be abnormal. I noted in an earlier blog that many of my referrals on this site do not come from Google.
In fact even as I was writing that myyahoo outperforms Google, for me, new entrants into best referrer category were emerging. Perhaps the biggest surprise is Netvibes, a company and product I’d criticised suddenly appeared as a major referrer neck and neck with Google.
I have no idea how I get referrals from netvibes but bearing in mind that google won the web because people got referrals, so the world began doing the search engine optimisation for Google etc, then netvibes future lies right there in my referral count. I imagine a small number of people have mediangler on a netvibes’ start page…
That too fits a pattern. Sites I contribute to make up as much, if not more of the visitors, than search engines do. I score low on votes at digg and netscape but referrals are improving all the time. The future of web visibility is clearly not search but active contributions and nesting in aggregation sites. Quite some sudden kind of a change.
technorati tags:web visibility, search engine optimization, referrals, netvibes, content
Comments
WordPress database error: [Can't open file: 'wp_comments.MYI'. (errno: 144)]
SELECT * FROM wp_comments WHERE comment_post_ID = '218' AND comment_approved = '1' ORDER BY comment_date
Leave a Reply